Your vision. Our Strategy.

Tailored Services for E-commerce Growth

Uncover Your Brand's biggest opportunities

Every brand has a captivating story and a world of untapped potential. Marketing's mission is to seamlessly guide your audience from discovery to conversion. Analyzing the vast landscape of potential paths requires a holistic view that also measures it against prevailing market data and resources at hand. Diving into data and aligning with both your short and long-term objectives, we embark on a journey of discovery.

With experience, curiosity, and an open mind, we craft your brand potion® – your tailored roadmap to growth.

OUR SIGNATURE PROCESS INCLUDES

  • Comprehensive Audit

  • Tailored Strategy

  • Implementation Plan

  • Resource Facilitation

  • Expert Guidance

GROW YOUR REVENUE SUSTAINABLY.

01

PLAN

02

IMPLEMENT

03

GROW

for E-commerce Brands with ambitious goals

At Brand Potion®, we offer comprehensive consulting and fractional CMO services for e-commerce brands, including those transitioning to DTC from traditional channels, such as B2B or retail. Having successfully guided channel expansions in the past, we are well-equipped to help your brand take advantage of new opportunities and navigate any challenges.

Our process starts by deeply understanding your business, examining key elements that impact customer acquisition and brand growth. This includes reviewing your website, advertising, past performance of acquisition channels, profit margins, average order value, customer lifetime value, and brand strategy. We then identify gaps between your current state and goals, crafting a tailored roadmap to align your strategy with your objectives.

compass - Brand Strategy

What Could Be In Your Brand Potion®?

Frequently Used Ingredients

UNBIASED

Brand Potion® operates independently of any advertising agency, remains impartial to specific software or tactics, and remains unswayed by fleeting growth hacks. This unwavering impartiality ensures that every decision is guided solely by your brand's best interests.

UP TO DATE

Our team is deeply immersed in the ever-evolving world of e-commerce. We keep a finger on the industry's pulse, adapting strategies and tactics to harness the latest changes, ensuring your brand remains at the forefront of the digital landscape.

REAL TIME & HANDS-ON

We provide real-time, hands-on support, addressing challenges and opportunities as they arise. Our proactive, yet flexible approach ensures your brand benefits from immediate, actionable insights, guiding you toward sustained growth.

Results

  • Enhancing Loyalty by 40%: Transforming Pet Brand's Post-Purchase Experience

    Successfully increased the repeat purchase rate by 40% through strategic optimizations in the post-purchase experience of a pet brand.

  • Reclaiming Niche Leadership: Baby Brand's Triumphant Comeback

    Guided a baby brand to regain its niche leader status, outshining competitors and securing a prominent position in the market.

  • 130% Conversion Rate Boost: Elevating Beauty Brand Performance

    Achieved a remarkable 130% increase in the conversion rate of a beauty brand's hero product.

  • Turning Red Ink to Black: Reviving Ecommerce Profitability

    Strategically optimized resources and turned an ecommerce business profitable after uncovering inefficiencies in a comprehensive audit.

  • Doubling Sales: Reigniting Growth in Kitchen Accessories

    Breathed new life into a stagnant kitchen accessories product, doubling its sales and reigniting growth.

  • Fixing the Leaky Funnel – Boosting Toy Category Revenue

    Diagnosed and addressed customer confusion points within the sales funnel, resulting in a 28% boost in revenue.

Questions? We have answers

  • Brand Potion® creates tailored strategies that serve your unique growth goals.

    Operating independently, we aren't bound to a specific service menu and can therefore recommend what's best for your brand. We work with advertising agencies, not in competition.

  • Our process includes a holistic approach, measuring potential paths against prevailing market data and available resources. Blended with a decade of ecommerce expertise, this ensures we identify both short and long-term growth avenues that align with your brand's objectives.

  • Perfect. Our role is complementary. We provide strategic insights, craft the roadmap, and assist in its execution. We can work in tandem with your team, filling knowledge gaps, offering fresh perspectives, and maximizing the efficiency of your existing resources.

  • Absolutely. While our strategies are adaptable across various industries, we have specific expertise in launching new e-commerce brands, ensuring your brand prioritizes its best customer acquisition opportunities.

  • Yes! We’d be happy to.

  • Yes, we support you in new hires for any marketing role if it is a key priority to grow your brand.

  • Every brand has untapped potential. Of course, the growth goals need to be realistic but we're experienced in crafting strategies that align with available resources, ensuring you get the maximum impact for your investment

  • Simple. It’s measured by your brand's growth. We continuously track, analyze, and refine strategies based on real-time feedback and results to ensure we're meeting your brand's objectives.

  • Potentially. We’ve helped several ecommerce brands achieve profitability. It depends on what is causing it to be unprofitable. Let us take a look under the hood and we'll provide you with an honest assessment.

  • Yes, regular training is automatically included based on any gaps that have been identified. More intensive Workshops can be booked in addition.

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